Instagram Marketing

Instagram Marketing is a great tool to improve your online visibility. It is an important component of the social media scene that could help you bring awareness to your company, reach more customers, and expand your business.

” But first, you need to analyze if Instagram Marketing is the channel your business needs and if your audience is on Instagram. “

What is Instagram?
Instagram is a popular photo and video-sharing social media platform.
It is like a digital magazine and each post is the page that you’re turning that goes back to the promise that you make in your bio.

→ 5 reasons to use Instagram Marketing for your business

1. Promote your products or services using fun & creative ways.

2. Connect directly with your audience and gain valuable insights to adapt your offer.

3. Sell your products or services directly via the app. It also points back to your website.

4. Show that your business is real and also by sharing different aspects of your company, it makes it more relatable.

5. Keep an eye on your competitor.

My Projects

Stabilized Pictures

A Photography company in Paris

  Goal: Build awareness of a French photography company on Instagram to launch a new photography service in Paris aimed at the US market.

  • Created an Instagram account: photoshootingparis
  • Created an Instagram strategy to build awareness of the photography company.
  • Creating a content calendar.
  • Designing posts, REELS, and stories.
  • Writing compelling content for the website and Instagram posts.
  • Handling the Instagram account.

Establishing an Instagram marketing strategy is essential to reach your goals like building awareness, driving engagement, driving traffic to the website, announcing upcoming events, and more.

Mariannes’ Alpha Kappa

A NYC Tutoring company for Kids and Adults

Goal: provide an Instagram marketing strategy for Marianne’s Alpha Kappa team to implement.

  • Created an Instagram marketing strategy for Marianne’s Alpha Kappa team to implement.
  • Designed a few examples of posts for Marianne’s Alpha Kappa team.

Establishing an Instagram marketing strategy is essential to reach your goals and maximize the tool functions.

Yves Abel

A World-renowned Chief Conductor of Nordwestdeutsche Philharmonie

Goal: provide a recommendation on how Instagram Marketing could benefit my client and a framework he could use.

  • Created an Instagram marketing strategy.
  • Designed a few examples of posts to support the Instagram strategy.

Using new marketing tools to keep up with the competition and stay relevant is important to establish or improve your online visibility.

The Clan Films

An international film and tv sales company

Goal: provide an Instagram marketing strategy for The Clan Films team to implement.

  • Created an Instagram marketing strategy and defined the goals the company wanted to achieve.
  • Created a framework to help the team implement the strategy.
  • Designed a few examples of posts to support the Instagram strategy.

Setting up a framework for your Instagram account will help you to save time and to provide content regularly.

A photographer based in Paris

Goal: Provide an Instagram marketing strategy recommendation.

  • Created an Instagram marketing strategy for the Stabilized Pictures team to implement.
  • Rewrote the Instagram biography.

Writing a clear Instagram bio is crucial. It needs to describe in a few words who you are and what your business is about. Optimizing these few lines will catch customers’ attention faster.      

A NYC photographer

Goal: Developed visibility and maintain social media presence on Instagram.

  • Created and implemented the Instagram marketing strategy.
  • Created an Instagram social media plan.
  • Designed Instagram posts and wrote compelling content.
  • Engaging with the audience.

Preparing a content calendar in advance is important. It could be for Instagram, Facebook, etc. The content calendar should contain photos, videos, content, and/or hashtags. It will save you time, help you post consistently, keep your audience engaged, and help you build a long-term strategy.

A NYC photography school

Goal: Developed visibility and maintain social media presence on Instagram.

  • Created and implemented the Instagram marketing strategy.
  • Created an Instagram social media plan.
  • Designed Instagram posts and wrote compelling content.

Preparing a content calendar in advance is important. It could be for Instagram, Facebook, etc. The content calendar should contain photos, videos, content, and/or hashtags. It will save you time, help you post consistently, keep your audience engaged, and help you build a long-term strategy.

Preparing a content calendar in advance is important. It could be for Instagram, Facebook, etc. The content calendar should contain photos, videos, content, and/or hashtags. It will save you time, help you post consistently, keep your audience engaged, and help you build a long-term strategy.